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Cool Car, Cooler Commercial

October 26, 2004

I’m a fan of Volkswagen products. VW, Audi, Seat, Bentley, Lamborghini, Bugatti, ALL OF THEM. In fact, I’ve even owned 2. I think VW is the perfect example of what automotive advertising and branding can accomplish. It definitely creates a brand IDENTITY. Owners feel an emotional bond with their vehicles, even if it breaks down a lot and the windows don’t roll up and your coilpacks are going out left and right. Anyways, the latest example is this badass new commercial for the new Audi A6. See if you can catch all the M.C. Escher references.

New A6 Commercial

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